How to Add Google Analytics to Blogger

Google Analytics is a platform created with the purpose of providing us a tracking of the number of visits and page views on our blog that also uses several filters to check exactly from where visitors are coming via standard or custom reports.

Google Analytics is the leading free tool that has a good relationship with the internet marketing and offers suggestions and improvements or benefits for our website.

As Analytics is part of the variety of Google tools like Blogger, many bloggers still don't know if it is possible to add the tracking code in Blogger. Implementing analytics in Blogger is very quick and easy, so you don't need to be experts or web developers, here's a small guide for placing the Google Analytics tracking ID on our blog.

Implementing Google Analytics on Blogger

1. Do you have a Google Analytics account? Then it's perfect. If you don't have one, please Register.
2. Within the account, we'll go to Admin and in the Property column, click the menu, then click Create new property, where we enter the information from the website.

3. Click on "Get Tracking ID" and it will provide a box with a code, select and copy the code (CTRL + C).

4. Now let's go to our Blogger account.
5. Look for your blog and in the Template > Edit HTML, paste the code previously generated in Analytics before the </head> tag (CTRL + F in order to find it).

And this would be the entire procedure. And within about 24 hours, we shall see the first statistics of our blog in Google Analytics, otherwise do the following:

- Double check that the code has no spaces or characters.
- Errors in the configuration.
- Poor implementation of the filters.
- The Flash plugin is not working or javascript is disabled.
- Will have minor issues if you are receiving visits from China (this conflict is not yet solved, according to Google).

How to Increase Alexa Ranking of your Blog

The Alexa Rank in its time had a good importance for the SEO, however, these days is already losing its importance due to the changes in the algorithm that Google applies from time to time.

The network displays information about visitors of a website, which in turn classifies this in a ranking, also generates an estimated statistics about visitor traffic and links pointing to the website.

In a few words, the Alexa Rank does not directly affect SEO, but rather serves as a reference for measuring the traffic type, popularity by country and other metrics, although some companies that have a ranking below 100,000, whose purpose is to make room for their business are carried away by the web site.

For others more skeptical, the Alexa Rank is an essential part for search engine optimization and I will not contradict them, since everyone has their opinion on this aspect. If you would like to enrich or have a good Alexa Rank of your website, here I present some ways to do it and with short-term results.

5 Ways to Increase the Alexa Rank

Daily Content: Try to publish at least 2 articles per day and within a month you will start to notice changes in alexa ranking, guaranteed.

Install Alexa Rank widgets: Besides notifying about the results of your alexa ranking, it also makes an estimation of the backlinks to your website. There are three types of widgets: button with ranking and links, the other one with the ranking only and finally a graph with daily records of visits. Traffic Widgets

Alexa Toolbar: From experience, I highly recommend installing the Alexa Toolbar, because when we access a website alexa takes it as important visit and thus better results in the ranking. And of course, it will give you information about the links of a web site, popular pages, reviews, and more features.

Request a review: To calculate the alexa ranking of a website, besides taking the amount of daily and monthly visits, the number of reviews or opinions made with stars also play a role in the ranking. Ask your users or purchase alexa opinions about your website.

Number of backlinks: As I said earlier, the number of visits and reviews about your website used to calculate the alexa rank, the total number of quality backlinks increase more the chances of achieving favorable ranking for your website.